Summary TPO will also donate 25% of its profits to charities, including the NSPCC and Childline.
Chairman Andrew Rosenfeld said he hoped The People s Operator could spread internationally.
The network, which went live on Monday, will initially operate as a pay-as-you-go-only service, with contract options becoming available early next year.
"For a long time I ve really thought it would be great to produce a business that was driven by profits but which actually was also for the benefit of people in the communities around the country," said Mr Rosenfeld at a launch event in central London.
"The more profits we can make as a business, the better it can be for people in communities around the country."
The company would not speculate on how much profit it expects to make.
